Course Details

ICT/IT/Computer Science ( 10,11 &12)

Predictive Analytics is widely used in marketing, financial services, retail, travel and many other areas. And the field is growing fast, fueled by the availability of new data sets and sources, increases in computing power, and the ongoing, relentless search for competitive advantage. This course will introduce you to many of the popular advanced statistical techniques used in the field of marketing and financial predictive analytics.