Course Details

An intensive training in Customer Relationship Management is provided here by us. Highly dedicated professionals are always present here for the overall guidance of the students, in respect of the course. Course contents are as follows:

• Importance of Customer Relationships
• Goals of CRM and Creating a CRM Strategy
• Crafting the CRM Solution Map
• The Customer Lifetime Value (CLV) and Customer Loyalty
• Understanding the Customer Lifecycle
• Identifying Customer Touch-points and Interaction Cycle
• Profiling Customers Based on Priorities
• Implementing CRM Projects
• Role of CRM Tools